What aspect does DECA emphasize among its student members?

DECA places a significant emphasis on developing leadership skills among its student members. This focus on leadership is evident in various DECA activities, such as competitive events, conferences, and collaborative projects where students often take on roles that require guiding and motivating their peers. DECA prepares students to be effective leaders by encouraging them to engage in team settings, develop critical thinking abilities, and enhance their communication skills. These experiences cultivate not only personal leadership qualities but also foster a collaborative spirit that is essential in business and marketing fields.

While other options like academic achievement and global awareness play important roles in the overall educational experience, the core emphasis of DECA is on equipping students with the skills necessary for effective leadership, which is essential for success in any career path they choose. This leadership development is integral to DECA's mission to prepare emerging leaders and entrepreneurs.